It all started when we ran a small giveaway on an entertainment portal we used to run. The designs we created were so liked by our audience that some even requested them in return of money, though we couldn’t fulfill their requests as we had exhausted our limited inventory by then, but it got us thinking… how about we start a fashion line of apparels, footwear and accessories? Well We The Chic was born, an indie chic fashion house, where we hire various upcoming fashion designers to come out with products which are global in appeal yet very affordable.
At We The Chic we strongly believe in Karma, we feel if you do good, good things will happen with you too. And that’s when we decided to make our products as much organic as we can, and be less harmful to the environment.